AngeliqueStauffer776
Amsoil focus on selling high-performance, synthetic, motor oil for cars, trucks, powerboats, monster trucks, snowmobiles, and motorcycles. But how good are their products, and do they live up to the hype?
Amsoil Products - The great Bits
Well, first it ought to be asserted Amsoil has been available since 1972, so it must be doing something right! They've sponsorship deals with many top quality motorsport events, teams, and drivers, and this shows that they are highly regarded in the market. Nobody wants to be sponsored by a dud product, do they?
Amsoil also performs well in industry tests, and it has proven to check favorably along with other leading motor oil producers.
Amsoil Products - Unhealthy Bits
So, when the Amsoil products actually are so good, why do a lot of people struggle to sell them? And why do so many Distributors end up failing?
This is because because so many people are stuck in the past with regards to selling many. Amsoil is a network marketing business which means that these products can be purchased through a network of independent dealers, and never in stores or from the dedicated website. Traditionally, entrepreneurs will always be asked to use what we call "warm marketing" techniques.
What this means is concentrating on your friends and family, giving presentations, handing out business cards, offering free product samples and demonstrations, and cold-calling potential leads. They might have worked in the last century, should you be trying to sell cosmetics for example, but they are not going to operate in the 21 st century for Amsoil.
The reason is that the Amsoil products are specialist products. Although everybody needs engine oil, most people is going to be quite pleased to purchase a cheap option from the shops. Many people don't need high end oil, and may do without the expense. Should you spend all of your time and money attempting to persuade your friends and family they need Amsoil, you will lose money like the majority of other Amsoil dealers who are doing exactly the same thing.
What you ought to do is identify your "target market". Individuals who race motorbikes at the weekends, for instance. People who drive expensive sports cars. Transport and haulage firms who require to take care of their fleet. Enthusiasts who care about their car a lot more than others and therefore are willing to take a little more care of it.
Fundamental essentials people you should be selling to. They are not only targeted leads (because you know they might benefit from using Amsoil), however they will probably already be buying similar products regularly, meaning that they are ready to part with their cash.
The only thing you need to learn to do is find these folks. If you're able to learn how to find those who are desperate to buy a high-quality motor oil, then you will soon realize that the products start selling themselves, and you start making a fortune!
