AmadorLowther212
The Mind Of A Yoga Mat Designer… Why Plank’s founder doesn’t desire to be 1 yoga mat inside the market…
Yoga Bags - I’m asked every so often the way i developed concept of creating Plank Yoga Mats. Typically, I give some light, from the cuff anecdote i wished to create a cool looking mat, which was the first goal. However, like a designer, I'm trained to create something that adds value beyond an idea’s original conception. So let’s breakdown something designer’s Number 1 tool, the proper execution and performance tool…
FORM Imagery: Initially when i first conceived the thought of Art Images on Yoga Mats I found the opportunities of imagery to be limitless. From simple graphics, to loved one’s pets, to yoga symbolism and beyond - every image on the planet appeared to be inside my disposal. So for Plank, it was vital to define why is a Plank image along with what a Plank image is NOT. Here is a number of, the what Plank images are NOT…
Cute like Pets. Pretty like Flowers. Cool like Clouds
Gag producing, yoga obvious or generic images, e.g. Lotus flowers, OM symbols or inspirational words like ‘Breathe or Karma’
Such a Plank image is…
Trompe L’oeil or faux realities Thought provoking, with several layers of interpretation Ironic, audacious and relevant Gallery Quality images
The Photographer: As a result of art quality nature of Plank’s images, we thus require to use photographers who is able to satisfy the design brief and in addition work with the hidden intricacies which are in addition to creating high definition images for giant surface areas. For this initial number of images, we used Christopher Harting, whose ironic stills, skills best captured our intentions. If you maybe interested, the logistical stories behind the visual stories of each and every yoga mat image, one day I’ll share…
Materials: It's understandable that for Plank, the bottom material for the yoga mat must be made out of the newest eco technologies and materials. Of all materials which can be available today, we used Natural Rubber for its density, natural grip qualities and its ability to breakdown next expires.
FUNCTION
Best Yoga Mat - Grip: Being a product developer, when making something, we're typically presented with several options that may answer the project brief. It is our responsibility then, to weigh the pros and cons of each suggestion. Listed here is a typical question from my supplier: Do I would like the mat to be grippy in hot or room temp yoga classes? Of course, my answer was, I want the mats to get results for all yoga styles. This agreement they asked about, but not using idioms or metaphors, basically want Plank to become Jack of all trades or perhaps a Master of None. This agreement, I responded, We choose Mastery. Thus, they presented a grip layer that is activated with the heat and pressure from feet and hands. We had this an opportunity to create an unbelievable training tool to develop mastery of Pose Foundations. Everybody knows training tools are not shipped to produce life easier, in fact they simply work when all criteria are properly applied or engaged, e.g. Fitness Balls or SLKZ Refiner Pro Graphite Golf Club. These power tools explain to you the muscle memory required or else you fail. Thus, at Plank we clearly state, we make no apologies should you slip when utilizing a Plank Yoga mat. We wish the practioner to learn and apply every square millimeter of the hands/feet foundations to some PYM, to then witness immediately, an electrical and strength created in their legs and arms. Ideally, once you have gained what we call Ridiculous Body Awareness or Mastery of Foundations due to using a PYM, Plank would want that you should take this insight to train anywhere, on any surface, without or with a Plank mat.
Being a designer, floating my boat = creating a creation that looks great and it is often reward enough. However, developing a product which really can make any difference to a individual’s health and well-being, insurance firms the practioners experience more advanced muscle memory, is easily the most satisfying part of an item designer’s job. Such as the iPhone helps to make the complex functions of the computer and telephone seamless and easy, Plank Yoga Mats, through yoga, makes the deconstructing of the body’s complex technology to make optimum body effectiveness of power and/or self-healing, immediate, doable and real.
Gift worthy: Plank Yoga Mats were created specifically to make gift worthy yoga products. It had been an intentional section of the design brief to produce an opportunity for gift buying that may really make a difference to people’s health and wellbeing, whether it is a gift to self, for any family member or possibly a stressed out boss.
Best Yoga Mat - Picking a manufacturer: When searching for a manufacturer to make Plank’s Yoga Mats, because the idea of Art on Yoga Mats was yet still is new for the yoga market place, it was essential to find a manufacturer that has ethical business practices and was prepared to investigate and become vested within the concept. Since Plank’s manufacturing partners practice yoga, they already were connected to the yoga community, as well as for me it was their mindset that set them apart. Their core vision is to look after the environment, their end consumers and their partners. I have worked with lots of manufacturers in Asia and domestically in america, you just know when this is just talk or possibly the real thing. Personally, I don’t look for Made in USA or Asia. What matters in my experience, is, Made with Mutual Respect.
Plank doesn’t mind not being the 1 grippiest yoga mat on the market spot to service all types of yoga styles and levels. However, what matters to Plank is that we're the quantity 1 yoga mat to teach. We teach bigger and freer and more expansive poses what are results of a muscle memory experience that enables the practioner to understand what it requires to create truly grounded and real solid foundations.