Käyttäjä:AlikaHarney215

The Mobile Advertising platform has rise in large popularity in recent years. 10 years ago people only used their cell phones for making phone calls and checking their messages, today people use their smart phones to accomplish almost every task their personal computer can. Mobile phones have become communication devices across all mediums. Because mobile phones are now able to access the internet, their has been a surge in mobile advertising. Mobile advertising allows a company to place ads within the apps or the internet web pages that a person views on their phone. There are two main ways to make money through using mobile ads.

First, a company can place ads for their company on the mobile platform. Every time that a person views that ad, and clicks on that ad they are directed to the website that the company directed the ad to link to. This will allow a company to place mobile ads when they are launching a new product, offering a discounted service, or running some other promotional event. Using this form of mobile advertising allows a business to grow because they are able to target a previously unreachable target rich market in mobile phone users. People who use mobile phones for internet are generally tech savvy which allows companies to advertise complimentary products to them through the Mobile Training advertising platform.

Second, companies can manage and run the Mobile Marketing ads that are placed within smart phone apps and web browsing. This model allows a company to charge on a pay per click basis. Advertising companies used to manage print media and even digital media, the next platform is mobile media. An advertising company will run mobile advertising for a business and they will charge a small fee for every person that actually clicks on a company's ad and is directed to their site. The advertising company will make money on every click that they are able to direct to a site. If managed properly, this is an excellent model for sustained growth in an advertising platform.

iPhone mobile advertising is here to stay. New phones are popping up every month and it is a difficult market to stay on top of, however, if a company is able to do it successfully there is a lot of money to be made. Mobile advertising can turn around a company who has struggled with growing their business in the past.